Thursday, October 18, 2007

The OTFS Web Awards






Transparent, open and honest. We review two of the best-known news sites. Each category of comparison is based on observations from Oct. 1 to Oct. 17 2007. All points out of 10.

1. About the Sites

NDTV.com
Owned and Managed By: NDTV Convergence Ltd. (a venture of NDTV)
Represents: NDTV 24x7 and NDTV India
Language: English
Beta: Yes
Uses Google Ads: Yes
Archive Search: Yes
RSS: Yes


IBNLive.com
Owned and Managed By: Web 18 (a venture of Network 18)
Represents: CNN-IBN and IBN7
Language: English
Beta: No
Uses Google Ads: Yes
Archive Search: Yes
RSS: Yes


2. Looks
First Sight NDTV: 8 IBNLive: 9
Articles NDTV: 9 IBNLive: 7
Ads NDTV: 6 IBNLive: 1
Videos NDTV: 5 IBNLive: 9
Homepage Links NDTV: 7 IBNLive: 8
Blogs NDTV: 6 IBNLive: 6
-----
Looks (Total): NDTV: 41/60 IBNLive: 40/60

3. Verticals
Availability NDTV: 10 IBNLive: 8
Public Blogs (1) NDTV: 9 IBNLive: 1
Multi-web NDTV: 9 IBNLive: 5
SMS (2) NDTV 56388: 8 IBNLive 52622: 6
Telephone: NDTV: 5 IBNLive: Zero
-----
Verticals (Total): NDTV: 41/50 IBNLive: 20/50

4. Interactivity
Common-man Reporting NDTV: 1 IBNLive: 10
Video Upload NDTV: Zero IBNLive: 10
Reality Programming NDTV: Zero IBNLive: 6
-----
Interactivity (Total): NDTV: 1/30 IBNLive: 26/30

5. Navigation
Ease NDTV: 10 IBNLive: 8
Searching NDTV: 8 IBNLive: 5
Commenting NDTV: 8 IBNLive: 8
Font Options NDTV: Zero IBNLive: 8
Rating NDTV: 10 IBNLive: Zero
-----
Navigation (Total): NDTV: 36/50 IBNLive: 29/50

6. Programming
Video Viewing NDTV: 5 IBNLive: 10
RSS Feeds NDTV: 10 IBNLive: 10
Radio (Podcasts) NDTV: Zero IBNLive: 10
Polls NDTV: 9 IBNLive: Zero
-----
Total (Programming): NDTV: 24/40 IBNLive: 30/40

GRAND TOTAL
New Delhi Television Limited (NDTV): 143/230
Cable News Network-Indian Broadcast News (CNN-IBN): 145/230

AND THE WINNER IS...


IBNLive

Footnotes:
(1) Public Blogs refer to blogs open for the public to write in, not simply read
(2) SMS includes range of features available on respective SMS portals

We used the same system to rate TimesNow.tv, which received 72/230


A Special Feature of Opinions 24x7

No comments: